The 2013 Benchmarking Conference is focused on bringing high caliber, relevant, and engaging speakers. This year is no different. Take a few minutes to learn about this year’s speakers. Speakers will be updated regularly as we draw closer to the conference.
In today’s hyper-competitive manufacturing marketplace, “me-too” marketing just doesn’t cut it. The competition is breathing down your neck and the need to position your company to grow sales is
extreme. You can’t afford to sit still. In this environment, it’s “market or die.” Here’s the good news: at this year’s MAPP’s Benchmarking Conference, expert Jon Goldman, President of BrandLauncher, will
be pulling back the curtain on powerful, easy-to-implement promotional strategies that get the job done. With the right sales message, you can attract new accounts and retain your current customers.
Join this entertaining, information-packed session and discover five eye-opening tactics.
Inspiring, energetic, passionate and infectious are words used to describe Troy’s presentation style. With the goal of impacting each conference attendee, Troy pulls from years of experience in working with manufacturing company leaders and combines his knowledge about the current business climate to touch the heat and minds of industry professionals. His message, both serious and intense, will both attract the attention of the audience and move people to action. In his 2012 address, Troy will pull lessons learned from implementing tactics presented by speakers at the last benchmarking conference, to uncover the true secret behind achieving new levels of personal improvement and success. This kickoff address is one you simply don’t want to miss!
Jeff Mengel specializes in working with clients in the plastics and rubber industry, including injection molders, mold builders and related services. He has 30 years experience in operational and strategic planning, inventory control, scheduling, forecasting and costing, as well as tax planning and financial statement preparation. Jeff has authored numerous articles and spoken on multiple occasions on effective strategies for molders and moldmakers. Annually, he leads the Plante & Moran Plastics Industry Team’s North American Survey of the Plastics Industry – a benchmarking survey, and statistical analysis of the plastics industry.